Last updated: 1 October 2026
This privacy policy explains how RankLocale (“we”, “us”, “our”) collects, uses and protects personal information when you visit localseoserviceslondon.co.uk, request a free audit, or work with us on local SEO. We handle personal data in line with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and the Privacy and Electronic Communications Regulations (PECR).
1. Who we are
RankLocale is a local SEO agency based in London, United Kingdom. For the purposes of data protection law, RankLocale is the data controller of the personal information described in this policy. You can contact us about privacy at any time at contact@localseoserviceslondon.co.uk.
2. Information we collect
Information you give us. When you fill in our audit or contact form, email us or become a client, we may collect your name, email address, phone number, business name, website address, business location, the services you are interested in and anything you include in your message.
Information collected automatically. When you browse the site, our hosting and website software may record technical data such as your IP address, browser and device type, pages visited, the date and time of your visit and the website that referred you. Some of this is collected through cookies, explained in our Cookie Policy.
Information we receive while delivering services. If you become a client, you may give us access to your Google Business Profile, Google Search Console, analytics, website and listings. We only use that access to carry out the work you have asked for.
3. How we use your information and our lawful basis
- To reply to enquiries and prepare your free audit or quote – legitimate interests, and steps taken at your request before entering a contract.
- To deliver our local SEO services and manage your account – performance of a contract.
- To invoice and keep business and tax records – legal obligation.
- To keep the website secure, prevent spam and improve our content – legitimate interests.
- To send occasional updates or marketing emails – only with your consent, or where permitted for existing clients. You can unsubscribe at any time.
4. Who we share it with
We never sell your personal information. We only share it where needed with trusted providers who help us run the business, such as our website host, email provider, accounting and payment tools, and the SEO software we use to deliver client work. These providers may only use your data on our instructions. We may also share information with professional advisers, or with authorities where the law requires it.
5. International transfers
Some of our providers store data outside the UK, for example in the United States. Where this happens, we rely on UK adequacy regulations or appropriate safeguards such as the UK International Data Transfer Agreement or Addendum to protect your information.
6. How long we keep it
Enquiries that do not lead to work are kept for up to 24 months and then deleted. Client records, contracts and invoices are kept for six years after our work ends, to meet UK accounting and tax rules. Technical logs are kept for a shorter period unless needed to investigate a security issue.
7. Your rights
Under UK GDPR you have the right to access the personal data we hold about you, have it corrected, ask for it to be deleted, restrict or object to how we use it, receive a portable copy, and withdraw consent at any time. To use any of these rights, email contact@localseoserviceslondon.co.uk. We will respond within one month.
If you are unhappy with how we have handled your data, you can complain to the Information Commissioner’s Office (ICO) at ico.org.uk or on 0303 123 1113. We would appreciate the chance to resolve your concern first.
8. Security
Our website runs on HTTPS, access to client accounts is limited to the people who need it, and we use reputable providers with their own security controls. No method of transmission over the internet is completely secure, but we take reasonable steps to protect your information.
9. Links to other websites
Our site may link to other websites, such as Google or review platforms. We are not responsible for their privacy practices, so please read their policies when you visit them.
10. Children
Our services are for businesses and are not aimed at anyone under 18. We do not knowingly collect personal information from children.
11. Changes to this policy
We may update this policy from time to time. The latest version will always be on this page, with the date it was last updated shown at the top.
12. Contact us
RankLocale, London, United Kingdom
Email: contact@localseoserviceslondon.co.uk
See also our Terms and Conditions and Cookie Policy.